About the author

Denny Cartwright

Founder of KSJ Growth and author of The Small Business DIY SEO Playbook.

Clearer priorities. Fewer empty promises.

Denny Cartwright is the founder of KSJ Growth, an independent UK growth consultancy focused on clearer strategy, stronger digital foundations and better commercial decision-making.

His work helps small businesses approach websites, search visibility and digital growth in a way that owners can understand, measure and control.

Why this book exists

The playbook grew from planning, building and measuring KSJ Growth’s own website. Denny deliberately uses that work as a transparent live example rather than presenting an invented portfolio of results.

The approach is simple: start with the business goal, make the website genuinely useful, record the evidence and avoid promises the data cannot support.

The result is a practical guide for owners who want to improve their own website or make better-informed decisions when professional support becomes the sensible next step.

About KSJ Growth

KSJ Growth supports UK businesses with practical strategy, SEO, digital foundations and growth decisions. Professional support is optional and personalised; the book does not lock readers into KSJ.

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